Product Features: #Hairbesties, Demi-Permanent Natural Ice delivers the most natural, high shine tonality without excess warmth. The NI Series gives balanced control and is great for intermixing with other #mydentity shades when a natural result is desired.

#Hairbestie Tip: When retouching gray coverage, used desired Permanent NI shade at the regrowth and refresh mids & ends with Demi-Permanent color two levels lighter.

Instructions for Use: #Hairbestie, mix one part Demi-Permanent Color Crème with two parts Demi-Permanent Developer 6V (1:2), and apply color. Process for 5-25 minutes. For more opaque coverage, I recommend mixing one part Demi-Permanent Color Crème with one part Demi-Permanent Developer (1:1).